Catapult is excited to announce Barry McNeill as the company’s CEO for Europe, Middle East and Africa.
Barry joins Catapult after 13 years at Prozone Sports, where he served as Managing Director, Business Development Director and Head of Consultancy for the sports technology giant. During this time, Prozone was the game changer for sports analytics and the chosen tool for every English Premier League team during one of the most significant periods of commercial and brand growth for any global sport. While driving Prozone, Barry also developed consultancy roles with FIFA, UEFA, the England National Team, Manchester United, Arsenal, Ajax and Real Madrid.
Barry can’t wait to grow Catapult in the key Europe, Middle East and African markets, utilising his unmatched knowledge of football, technology and business.
"I’m thrilled to be joining Catapult,” Barry said. “It’s a business I’ve admired for some time and having been afforded the opportunity to get close to the core products, technology and key personnel, I am captivated by the depth of innovation, curiosity and ambition inherent within the business."
Leading up to his position with Catapult, Barry established a portfolio of activities, including Consultancy, Non Executive, Advisory and Executive Coaching roles under BPM Performance Ltd, a strategic consulting and advisory business which he founded.
With his expertise in developing talent, building commercial growth and creating enduring cultures, Barry is excited for Catapult’s future.
"Catapult is an Intelligence company at the intersection of wearable technology and analytics. Our purpose is to help clients make the most of our products and data to improve performance and create novel methods and practices.
"Through a spirit of endeavour and collaboration we will continue to invest in technological advancement, promoting research and validation whilst connecting commonalities across our global community of sports customers."
Barry is also a Non-Executive Director at British Gymnastics & acts on a number of advisory boards within the sports technology sector.