We create technology to help athletes and teams perform to their true potential

Our Story

Catapult exists to build and improve the performance of athletes and teams at all levels of sport. This is our story.

Originally formed from a partnership between the Australian Institute of Sport (AIS) and the Cooperative Research Centres (CRC) to maximise the performance of Australian athletes ahead of the Sydney Olympics, Catapult was officially founded in Melbourne in 2006. The wearable technologies developed by Catapult in its early years were designed to address fundamental questions in sports performance. That purpose has remained at the heart of our work as we’ve grown from an Australian startup to a global leader in sports technology with solutions for every element of the performance ecosystem; from wearable tracking to athlete management and video analysis. Through a combination of organic growth and strategic acquisition, Catapult continues to lead the way in sports science research and innovation. Today, the business is listed on the Australian Securities Exchange (ASX:CAT) and has over 340+ staff across 30 locations, working with more than 2500 teams in 39 sports.

1999

COOPERATIVE RESEARCH CENTRE (CRC) FOR MICROTECHNOLOGY STARTED

2000

AUSTRALIA TAKES HOME 58 MEDALS (16 GOLD) AT SYDNEY OLYMPICS

2002

FIRST PATENT FILED FOR GPS TRACKING OF ATHLETES

2004

FIRST 5 HZ GPS DEVICE DEVELOPED FOR ELITE SPORT
AUSTRALIA TAKES HOME 50 MEDALS (17 GOLD) AT ATHENS OLYMPICS

2005

FIRST COMBINATION OF GPS AND ACCELEROMETERS IN TEAM-BASED WEARABLE DEVICE

2006

CATAPULT OFFICIALLY FORMED
DEVELOPMENT OF ALGORITHMS FOR INTENSITY EFFORTS

2007

FIRST DISTRIBUTOR ESTABLISHED IN THE UK COMBINATION OF GPS AND GYROSCOPES AND MAGNETOMETERS
CATAPULT USED IN MULTIPLE SPORTS IN BEIJING OLYMPICS

2008

FIRST DISTRIBUTOR ESTABLISHED IN THE UK COMBINATION OF GPS AND GYROSCOPES AND MAGNETOMETERS
CATAPULT USED IN MULTIPLE SPORTS IN BEIJING OLYMPICS

2009

FIRST US CLIENT: NEW YORK KNICKS TACKLE ANALYTICS AND REPEAT HIGH INTENSITY EFFORTS
(RHIE) RELEASED

2010

FOURTH-GENERATION TRACKING ENGINE WITH 10 HZ GPS RELEASED
SPRINT SOFTWARE RELEASED, REPLACING LOGAN PLUS

2011

FIRST US OFFICE OPENED IN SAN FRANCISCO
FIRST SUBSCRIPTION AGREEMENT
REACHED 10 EMPLOYEES

2012

FIRST UK EMPLOYEE
INERTIAL MOVEMENT ANALYSIS (IMA) RELEASED
MOVED TO HEAD OFFICE TO FERRARS STREET IN SOUTH MELBOURNE

2013

OPTIMEYE S5 RELEASED WITH GNSS SERIES A
INVESTMENT SECURED REACHED 50 EMPLOYEES

2014

ACQUISITION OF GPSPORTS
OPENFIELD SOFTWARE RELEASED
INITIAL PUBLIC OFFERING ON THE ASX (CAT)
MOVED HEAD OFFICE TO AURORA LANE IN DOCKLANDS

2015

FORMAL PARTNERSHIPS SIGNED WITH SPORTVISION AND XOS DIGITAL
FIRST CLEARSKY INSTALLATION AT ETIHAD STADIUM
FIRST LEAGUE WIDE DEAL SIGNED WITH THE AFL
REACHED 100 EMPLOYEES

2016

ACQUISITION OF XOS DIGITAL
ACQUISITION OF PLAYERTEK
REACHED 200 EMPLOYEES

2017

ACQUISITION OF SPORTSMED ELITE AND BASELINE
MOVED HEAD OFFICE TO HIGH STREET IN PRAHRAN
REACHED 300 EMPLOYEES

2018

FIRST CONSUMER OFFERING ‘PLAYR’ LAUNCHES GLOBALLY

2019

LAUNCH VECTOR, CATAPULT'S 7TH GENERATION WEARABLE DEVICE AND WORLDS SMALLEST GPS & LPS DUAL UNIT.

Our People

Meet some of the talented and dedicated people behind Catapult.

JOE POWELL

Chief Executive Officer

Melbourne, Australia

It’s been a remarkable year, testament to everyone’s dedication to Catapult’s purpose and commitment to living our values – that’s what makes Catapult so special.

ADIR SHIFFMAN

Executive Chairman

Melbourne, Australia

Having founded and sold 6 startups, I live for the entrepreneurial journey. Catapult has shaped the sports tech space. As Chairman, I’m proud to help direct its future.

Shaun Holthouse

Co-founder

Melbourne, Australia

Catapult stands out as a really intelligent, motivated and special place to be with a clear mission to make a big impact on elite and consumer sport worldwide.

IGOR VAN DE GRIENDT

Co-Founder

Melbourne, Australia

I feel privileged to be working with the best and brightest people in the industry to provide technology to enhance performance and increase athlete performance and longevity.

BARRY MCNEILL

CEO ELITE EMEA/APAC

Leeds, UK

Catapult pioneers the intelligent application of smart technologies in sport with a strong business culture where people can align their talents and aspirations with our values and purpose.

JAMES ORLANDO

INTERIM CFO

Melbourne, Australia

Catapult is a fast growing company with an expanding global presence and as Non-Exec Director and Interim CFO I’m extremely excited by the growth potential

MATT BAIROS

CEO ELITE AMERICAS

Boston, USA

After almost 20 years in the sports technology industry it is working closely with our staff and loyal customers that keeps me as motivated as ever to be my best.

BENOIT SIMERAY

CEO OF CONSUMER

London, UK

I’ve been at numerous tech and digital health companies, but Catapult has that extra passion and dedication for sports which makes it a fantastic place to work.

Rick Wingfield

Chief Technology Officer

Melbourne, Australia

I am excited to continue to foster a culture of excellence in technology and sports performance to help our customers succeed as Catapult grows and scales around the world.

Kelly Hutchison

Chief People Officer

Melbourne, Australia

World class products and service don’t happen by accident – they require world class people. I’m here to make Catapult a magnet for the best talent in the business.

Join our team

We are always looking for people who can bring enthusiasm and fresh perspectives to our team. If that’s you, then the chances are you’d thrive at Catapult and we’d love to hear from you.

View our vacancies